Video is the most untapped method of content marketing by real estate agents. It’s the most effective way to connect with consumers and create brand awareness. So stop worrying about what you look like or whether or not you have recorded the perfect video. You don’t...

This was my second Inman Connect, my first in New York and WOW, WHAT A WEEK! I met so many new friends, reconnected with old ones and paved the way for new opportunities. In case you have never been to Inman Connect, I will tell you what it is like . . . It’s a four...

WHAT IS A HASHTAG? Hashtags can be so confusing, can’t they? I am here to clear up the confusion for real estate agents. The pound sign (or hash) turns any word or group of words that directly follow it into a searchable link. This allows you to organize content and...

As a real estate agent, you are constantly invited to events. Whether it a happy hour, a networking event, industry gathering or a class on the latest technology guaranteed to change your business for the better, the invites are nonstop. While some events can be very...

Response Time A study done on agent responsiveness by WAV Group and Weichert Lead Network in 2014 revealed 48% of buyer inquiries were NEVER responded to and the average response time in general was 917 minutes (or 15.29 hours). That is staggering! And yet the top...

As a Title Rep, I am Facebook Friends with A LOT of Realtors. Being connected to a lot of Realtors means I receive A LOT of invitations from Realtors to “LIKE” their Facebook Page. Don’t get me wrong, I LOVE supporting my Realtor Friends. BUT, I am NOT the person you...